Varnum (Michigan): Coronavirus Crisis Driving Increased eCommerce Demands

As an ever-increasing number of consumers are forced into lock down, there has been a marked spike in the number of people turning to eCommerce as the channel of choice (and necessity) for their retail purchases.  More than 58% of Americans plan to distance themselves from the general population in the face of coronavirus.  With the “social distancing” timeline likely to expand to weeks or even months and the resulting decline in traffic within traditional brick-and-mortar channels, brands need to take action to ensure their preparedness for a dramatic expansion of eCommerce both in terms of sales volumes and strategic necessity. MORE.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on email
Email

Related Posts

Categories

Categories